Tuesday 12 March 2013

My column titles

I have to admit...sometimes the titles on my columns get a bit strange.  For those that are not aware, the process is normally I write the article and send it in for editing.  Generally the editing is pretty light but the title and headline/bylines are decided by someone else.

My recent article just got posted and the description I used was simply Socially Responsible Investing.  But the title on the site is:

Thinking like a pope to shape your portfolio 
Commentary: When social responsibility trumps maximizing returns

A bit of a different take on the title I must admit...

NOTE: I also noticed they didn't include the chart I had showing performance of the funds...so I'll post that on this blog later on.

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